Do It Yourself Publicity: Get More Press by Giving Reporters What They Want
Publicity is often the shortest path to exposure, yet it’s rumored to be a rare commodity. How many reporters do you know? When’s the last time they wrote an article quoting you? You can hire a PR specialist if you have $5K or more, but what if the publicity you need is lower-hanging fruit and you could get it without that cash? Daniel DiGriz introduces a form of PR anyone can do for free, with tangible results.
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